Proposed Project Areas

01. Brand Visuals for HoustonWeddingVenues.com

Telegram Agency will work to design a simple visual brand identity that is consistent, to be used across all platforms as needed for HoustonWeddingVenues.com. Understanding that the primary goal is to grow the traffic and reach of The Luminaire and The Vale venues, there still lies an importance for a consistent brand presence for this site (and sub-brand) that works alongside the existing branding for both venues.

02. Websites

Telegram Agency will design the initial web presence for HoustonWeddingVenues.com, to help position as an easy to navigate landing page, that will direct traffic to both The Luminaire and The Vale. Leveraging a strategic approach to pull traffic from search queries, Telegram will work to position the site to organically capture traffic, and build selective landing pages for each venue for redirection on clicks. Additionally, the ‘HWV’ website will house additional content in the backend to support additional SEO, and have the ability to be easily edited and expanded, as needed.

In addition to launching HoustonWeddingVenues.com, Telegram will completely redesign new websites for both venues (The Luminaire and The Vale). This will update, brighten, and streamline the users’ web experiences, and update the backend to a more current editing engine for client, as well. This will allow an easier, and more expansive ability to edit, add landing pages, and implement current responsive web strategies.

Telegram will work alongside client to select and update galleries on each site to be more current (and/or strategic) for photography for each page, section, and portfolio within the sites. Additionally, Telegram will help optimize the workflows with Dubsado, using widgets and forms as needed and useful throughout the sites.

*Note: all page extensions, meta descriptions, etc, will all be rebuilt as they are currently setup, as to not disrupt any SEO or linking that is currently in place.
**Hosting: if desired, we will build new sites on your existing hosting (will begin in staging phase), for simplicity and ease. If you’ve had challenges with hosting, we can suggest and implement new hosting for you.

03. Growth Marketing - (Organic, SEO, Paid Ads…)

Telegram Agency will help to increase ad spend placement both in the Meta platform (with an increased focus on video and reels), and also a focus on the Google Search Console and Google Ads (Keyword planning, paid search, etc). HoustonWeddingVenues.com will be a great platform to test with Google from the beginning. Then, we can begin to incorporate more with Google for both venues independently.

*In addition to increasing ad spend on the paid side, Telegram will be able to help increase organic traffic, alongside the new websites with more control over the SEO tools for on-page traffic (via backlinks, blogs, keyword placement, and optimizing all meta titles/tags/descriptions…).

**We could push a 40-50% increase for each venue via Meta, then allocate an agreed upon budget toward Google for HoustonWeddingVenues.com, as a start for increased ad spend.